Sample: Documentary/event organization/filming/video editing/media relations
The Colwood Crawl is a symbol of the jams within ourselves that restrict us from being consciously aware of our environment. Commuters encounter this crawl each day, and through our “Crawlture Jam”, we hope to inspire and empower them to recognize the importance of re-framing their perspectives on their social reality. We are not proposing a solution, we are proposing awareness. We all have individual choice and a voice to unblock our jams. Stop crawling and stand up! (What is a ‘culture jam’?)
For our final communications project at Royal Roads, my team (“The Mavens”) planned, executed, and documented an event we titled, the “Crawlture Jam,” in four weeks.
The Colwood Crawl is a local issue in Victoria, BC; a traffic jam that occurs between downtown and Colwood (and surrounding areas). Since none of The Mavens are originally from Victoria, we wanted to pick a local issue that we could culture jam.
We created a posterous site, Facebook events page, and Twitter account to help promote the Crawlture Jam.
We were featured in Monday Mag, Goldstream Gazette, Saanich News, The Sunday Evening Post; had a live interview on CBC Radio (The Island); and were mentioned on various news broadcasts, such as A-Channel, and 98.5 Ocean.
To view the publications, you can visit our posterous page: http://crawlturejam.posterous.com/
The documentary is our version of a guide on “how to culture jam.”
Tools used: Final Cut Pro, Motion, Adobe Photoshop